" I started doing my designs 3 years ago as my own platform for change. At the time I was studying landscape architecture and became obsessed with sustainability and people's perception of nature.
While many believe sustainability is about innovative new designs, I have always had a strong belief that to save the planet we are living on, we don't need to build smarter technology to further change that way it is. We need to learn to appreciate the raw beauty of what we have, in order to love and therefore protect it.
This ideology is what inspires me to create my work as a graphic artist. Drawing people's attention to the world as I see it. Imperfectly perfect, natural and raw; in hope that it will encourage people to take another look and appreciate nature for what it is, in this moment - and in turn, encourage us all to protect it.
I would like for my designs to be more than just a piece of art hanging on the wall. I want it to be an experience. A reaction to nature and the beginning of a person's journey towards loving the beautiful planet on which we live. "
- Annabelle Lambie | Artist & Founder | 2016